Facebook Advertising Inspiration

Why spend $$$$ on ad agencies when you can see what all your competitors are doing at a click of a button.  I actually like to look at the bigger companies like Coca-Cola, Nike, Amazon,  because they spend big money and it's interesting to see what they end up with. For Facebook Ads, my strategy is to always ask myself these questions:
1. Why should I do this?
2. What is the easiest way to do this?
3. What the key differentiator?


How to see what everyone is doing:
1. Search Company in Facebook
2. Click on Company
3. Scroll under profile picture to Info and Ads and click to see.